Nvidia Reportedly Ends RTX 5090 Production to Feed RTX Pro Demand (2026)

The RTX 5090 discontinued reports keep piling up: multiple outlets now claim Nvidia is redirecting every GB202 chip to its far more profitable RTX Pro workstation lineup. The claim surfaced on October 10, 2026, through hardware leakers and an alleged factory notice, and it has since been picked up by Tom’s Hardware, VideoCardz, Wccftech, and Notebookcheck. Nvidia itself has not confirmed the move.

If the reports hold, the fastest gaming GPU on the planet is being quietly phased out less than two years after launch, and an already brutal graphics card market is about to get worse.

Is the RTX 5090 discontinued? What the leak claims

According to leaker MEGAsizeGPU, all future GB202 supplies are now “RTX Pro exclusive.” A separate report from leaker hongxing2020 cites a factory notification stating Nvidia will no longer manufacture any RTX 5090 models, including the China-specific D variants. The same notice reportedly says the highest-end GeForce card going forward will be a new RTX 5080 with 24GB of memory, while the existing 16GB RTX 5080 gets discontinued.

No AIB partner, including ASUS, MSI, or Gigabyte, has confirmed or denied the claim, and Nvidia did not respond to Tom’s Hardware’s request for comment. Existing RTX 5090 inventory can still be sold by board partners and retailers until stocks run out.

Why it makes business sense

The RTX 5090 launched in January 2025 at $1,999 with 32GB of GDDR7 memory. Street prices have since climbed far beyond that, with third-party sellers asking $5,000 to over $9,500. But those numbers look small next to the professional lineup: the RTX Pro 6000, built on the same GB202 die with 96GB of memory, now lists at around $16,000, up roughly 87 percent from its $8,565 launch price in April 2025. If the RTX 5090 discontinued rumors prove true, that gap is only going to widen.

Every GB202 wafer Nvidia diverts from gaming into RTX Pro or AI infrastructure earns dramatically more per unit, which is exactly why the RTX 5090 discontinued story makes financial sense. Tight GDDR7 supplies and surging DRAM demand from AI data centers only strengthen the case for feeding the professional market first.

What could replace the RTX 5090

The same factory notice reportedly claims the new top GeForce card will be an RTX 5080 with 24GB of memory, while the current 16GB RTX 5080 gets discontinued. That would leave a real performance gap: the existing RTX 5080 has roughly half the CUDA cores of the 5090, translating to about 30 percent lower 4K gaming performance. For now, with the RTX 5090 discontinued, buyers chasing the ultimate card have only remaining retail and second-hand stock to choose from, and neither is getting cheaper.

What it means for PC builders

US system integrator Stince Built warned on October 9 that GPU allocations are tightening across distribution partners and that prices are expected to climb “significantly,” with elevated prices likely to persist. The company says it is becoming extremely difficult to secure enough graphics cards for customer builds, and memory and SSD shortages are compounding the problem — and the RTX 5090 discontinued news will only add to the pressure.

For gamers, the practical takeaway is simple: if you were waiting for RTX 5090 prices to come back down, that wait is probably over. Remaining stock will sell through, and the secondary market is likely to push even higher. The rumored 24GB RTX 5080 would become the new flagship, though with roughly half the CUDA cores of the 5090, it would trail by around 30 percent in 4K gaming.

Anyone planning a high-end build should also double-check their power supply against our PSU tier list for 2026 gaming PCs before buying, since flagship cards remain extremely demanding.

If you are building right now, the sensible move is to buy the best card you can actually find at a sane price, because the RTX 5090 discontinued situation means waiting for a flagship restock is likely futile. The RTX 5080 remains a strong 4K card, and AMD’s competing high-end options are worth a look while Nvidia’s lineup is in flux.

Sources

• Tom’s Hardware (October 10, 2026)
• VideoCardz
• Wccftech
• Tech Insider
• GuruGamer